WIN is one of the premiere fitness production houses in America, having been commissioned by studios and distributors including Warner Bros, GAIAM, Anchor Bay Entertainment/Starz and Paramount Home Video to produce and direct celebrity-driven fitness series.
These productions include workouts featuring Julianne Hough, Sting & Trudy Styler, Lisa Rinna and Carmen Electra as well as branded series including “So You Think You Can Dance,” “ELLE Make Better” and “Skinny Bitch Fitness” based on the New York Times best-selling book series.
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In addition, WIN has self-produced fitness series with celebrities including Kim Kardashian and Kim Lyons as well as branded series with fitness professionals like Jennifer Galardi, Natalie Richardson and Target spokesmodel Amber Lyons, with more of both kinds of series in the pipeline.
Darren Capik is an accomplished director and producer of commercial titles specializing in lifestyle, fitness, dance, fashion and beauty. In 2009 he directed So You Think You Can Dance Get Fit for 19 Entertainment, Kim Kardashian’s Top Selling Fit In Your Jeans By Friday series, in Italy at Sting and Trudie Stylers estate he created with them a 6 part dynamic fitness and lifestyle series for Gaiam. He also directed Julianne Hough in Dance with Julianne which is now the top selling dance title. In September he directed and created in conjunction with ELLE Magazine their Make Better DVD Series with Brooklyn Decker also doing fashion and beauty segments with ELLE’s Creative Director Joe Zee and Beauty Editor Emily Doherty. He is currently working on an English and Spanish Fitness Brand with Marta Montenegro. He is also currently working with Jane Fonda on her new fitness ventures and is creating multiple broadcast pilots with health and fitness themes.
In addition to his creative skills Darren is an active producer with a fully functioning production, marketing and PR Company called Watch It Now Entertainment. At the WIN Studios there is a complete state of the art edit suite with a full time in-house edit staff. WIN’s marketing and PR staff engage in branded messaging distribution and PR via all media outlets including TV, print, online and digital media. WIN also has a fully functioning soundstage on premises with professional lighting grip and electric rooms capable of creating any type of show or segment on any time table.